Sandhya Singh who hails from Allahabad has proved that being an entrepreneur can be achieved by sheer determination and focus. Being of the opinion that “creativity is a constant evolution”. Her strong affiliation with nature and thereby drawing inspiration from it has further endowed her with an eye for picturesque perfection. Her hand painted art on fabric has set standards for all and in a way stands as a benchmark. She in this edition shares with all of us her creativity bend and work. We thank her for her contribution and appreciate her accomplishments.
“I’m still so mesmerised by colours that I don’t know if they dissolve in me or I dissolve in them!“
(www.pakkerang.com by Sandhya Singh)
Tell us a little about yourself?
I come from Allahabad. I finished my schooling from St. Mary’s and graduated from the University of Allahabad. My father, late Mr. Raja Chandra Prasad Singh, and uncle, late Mr. Raja Vishwanath Pratap Singh of Manda (the former Prime Minister of India), have always been prominent members of society. Daiya, my ancestral village, is situated in a very picturesque surrounding, with Vindhya ranges and waterfalls. I spent most of my childhood in Daiya. That’s when I developed a strong intimacy with nature, which stayed with me. As I grew older, this also translated into my paintings.
When and how did you start as an entrepreneur?
It’s difficult for me to state the exact moment when colours started fascinating me. I’m still so mesmerised by colours that I don’t know if they dissolve in me or I dissolve in them! For me, beauty is entrapped in nature in totality. I get drawn towards the flowers because they are such a fascinating creation. They never stop blooming even in extreme climates. This enthrals me the most. Creativity is a constant process of evolution. I don’t stop making images. The mind is constantly imaging and rearranging these images. When my children got settled in life, I began painting on Kota (cotton) and gradually moved to chiffons, crepes, georgettes and net fabrics.
Where do you see yourself in a few years? How do you plan on achieving these dreams?
I would say that my products are unique and I love experimenting in different mediums. So, I guess I do see myself as a successful entrepreneur in the future. As for my dreams, I just want to explore my creativity.
Do you like using Pidilite products? If yes, why?
I am very confident about the paints as they are colour fast. I have yet to find anything to complain about! Pidilite should also focus on talking to budding artists about their extensive range of products which will help them to express their creativity.
“Creativity is a constant process of evolution. I don’t stop making images. The mind is constantly imaging and rearranging these images.“
Would you like to comment on the current fashion trends? Do you think hand-painted clothes can create a successful niche?
Right, hand-painted clothes do have a scope in the future, because there are no replacement for products created by hand. They have their own charm and will always be appreciated by people who understand art. Since there is a wide field for you to experiment with, I am sure it can truly create a niche for itself.